Will your logo still work on a visiting card?
A logo spends most of its life very small — on a pouch, a WhatsApp DP, the corner of a bill. Here is how we test a mark before we hand it over.
Read the storyNotes from the studio.
Notes on branding, packaging, websites and marketing — what we learn while making things for our clients, written down so you can use it too.
Five things we check before a pack goes to print
A packaging mistake costs thousands of printed pouches. This is the checklist we go through with every client before we…
Does a small business really need a custom website?
Instagram is free and a template costs less. So why do we still recommend a proper website to most of…
Why consistent beats viral on social media
One viral reel rarely builds a brand. A recognisable grid, posted every week, usually does. What we have learned from…